Hi, I’m Lindsey. I’m a content & product marketing manager based in Los Angeles.
Clear, compelling content that drives results.
With over a decade of experience across B2B SaaS, EdTech, and SEO-focused publishing, I create content that educates, converts, and supports. I’ve led content strategy and execution at fast-growing startups, working cross-functionally to connect storytelling to measurable business outcomes.
My work spans the full content lifecycle, from awareness and acquisition through onboarding, engagement, and retention. I focus on research-driven, performance-oriented content that makes complex products and capabilities clear and useful.
Below are selected work samples.
Specialties
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White papers, case studies, one-pagers, and downloadable assets (including design)
Print and digital sales collateral
Long- and short-form blog posts
Long- and short-form video
Interactive product tours and walkthroughs
Product, campaign, and gated landing pages (demo request, downloads, lead gen, SEO)
Website pages and brand microsites
Product and thought leadership webinar content
Email nurture sequences for leads, trials, and customers
Newsletter strategy, planning, and execution
Social media strategy, planning, and execution
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Content audits to identify gaps, outdated material, and opportunities for repurposing
Funnel-aligned content planning
Audience segmentation and journey mapping
Messaging frameworks and brand voice guidelines
Editorial calendars and production workflows
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SEO audits to evaluate asset quality, structure, and search alignment
On-page and technical content optimization
Keyword research and topic cluster development
Content performance tracking and reporting
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Ticket response templates and macros
Help center content planning and architecture
Writing new support documentation and onboarding flows
Ongoing updates and optimization of self-serve content
Collaboration with support teams to identify content gaps and reduce ticket volume
Work samples